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writing a plan

Outline for a Marketing Plan

The exact nature of your business, your marketing strategy, and the uses for your marketing plan dictate its contents. You add detail or take it away to suit your needs. In the real world you’ll want to customize your outline according to whether you are selling products or services, to businesses or consumers, or you’re [...]

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Marketing Plan – A Suggested Outline

The exact nature of your plan, and your marketing situation, dictates its contents. You add detail or take it away to suit your needs. In the real world you’ll want to customize your outline according to whether you are selling products or services, to businesses or consumers, or you’re a nonprofit organization. If you are [...]

Read the full article →