When it comes to your business or product, the amount of heat you apply to your publicity campaign can be the difference between success and failure. Too much publicity heat and you’ll get burned; not enough publicity heat and your campaign won’t be “well done” (I know, enough of the heat references already.). Believe it [...]
Public relations – often referred to as PR – helps an organization gain exposure to potential customers, using topics of public interest and news items, and can help build rapport with customers or the general public. Read these articles and see examples of how good PR can help your business.