Tim Berry

http://www.paloalto.com

About the author:

Founder and President of Palo Alto Software and a renowned planning expert. He is listed in the index of "Fire in the Valley", by Swaine and Freiberger, the history of the personal computer industry. Tim contributes regularly to the bplans blog, the Huffingtonpost.com as well as his own blog, Planning, Startups, Stories. His full biography is available at www.timberry.com.



Understand Your Competition


Marketing Your Web Business


Not Everybody is Your Customer


Marketing Plan Tables


The Essential Contents of a Marketing Plan


Create a Market Forecast for Your Marketing Plan


Choosing your Sales Channels


Channel marketing moves goods from producers to consumers


Strategies for direct marketing


Direct marketing fundamentals